Ryan Underwood

I am an Art Director and Designer living in Chicago, Illinois and working to find strong solutions to complex problems.

I work with clients large and small to strategically create compelling and meaningful brands and organizations.

01 // Case Studies

Perl

Updating an established brand from Trajan to something better.

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CrossCountry

Creating updated branding for an established mortgage institution.

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VoteNow

Branding for a non-profit news organization about local democratic policies.

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Adapt Mortgage

Branding and Art Direction of a sub-brand of a larger mortgage corporation.

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02 // Services

Discovery

Every project starts with a discovery phase. I observe, analyze, and understand what can be done better, and why. I use tools to meet with stakeholders, and discover key insights that highlight potential opportunities.

Strategy

I am known for providing differentiated strategies, as well as the expertise necessary to execute on them. This typically influences both product and marketing decisions; in order to guide what gets designed.

Design

A skillset ranging from visual, branding, UX/UI, and product design. I can contribute to individual projects, or join client teams with in-house roles to do so much more.

Content

I work to provide a unique range of expertise on what gets communicated, to how it can be intelligently tested, and managed. I can contribute to individual projects, or join client teams with in-house roles to do so much more.

Development Management

Remaining cognizant of modern web technologies I am able to help developers strategize to build and deploy semantic and well thoughtout and well documented sites.

Project Management

Using tools like Basecamp, Asana, or Flow I am able to help keep internal teams on task, on budget, and communcating to get the job completed on time.